Research on E-commerce Development Countermeasure for Agricultural Products in Chongqing from the Perspective of Supply-side Reform

Abstract

Under the new normal of economic development, it is in favor of establishing a modern rural area circulating system for industrial products going to the countryside and for the agricultural products going into the city by superimposed effect produced by the real economy and the internet during developing rural e-commerce. Under the background of supply-side reform, analysis of this paper has explored the e-commerce models of agricultural products, and has proposed the development countermeasure for Chongqing rural e-commerce by combining the status quo of Chongqing City.